Plastic and chemical industries

Your business is looking at a market worth about R3.8 billion in the plastic and chemical industries, which is a significant opportunity. However, this market is not growing, with zero year-over-year growth, so you'll need to compete for existing contracts. With only 8 suppliers currently operating in this space, it's relatively uncrowded, which could favour your organisation if you can secure contracts with the single department responsible for procurement. The fact that there's only one department involved also simplifies the process of getting your foot in the door. If I were you, I'd focus on building a strong relationship with this department to increase your chances of securing a contract in this substantial but competitive market.