The animal feed market in the Free State province is worth about R4.7 million, which is a decent size. However, it's not growing, with zero year-over-year growth, so you'll need to compete for existing business. It's a relatively small field, with only 7 suppliers currently operating, and only 1 department to sell to, so it's not overly crowded. Your business will need to favour black ownership, as 86.27% of the allocation goes to black-owned businesses, and about 70% to women-owned businesses. If I were you, I'd focus on building relationships with the single department in charge of procurement to get a foothold in this market.
R5M
7
1
R666K
Supplier Type Allocation
EME (< R10M)
0%
QSE (R10-50M)
0%
GE (> R50M)
0%
BEE Allocation
86.3%
70.0%
21.4%
0.2%