Collectibles and awards

The market for collectibles and awards in the Western Cape is worth about R2 million, which is a decent size for a niche market like this. However, it's not growing, with zero year-on-year growth, so you'll need to compete for a share of the existing market. With 71 suppliers already in the mix, it's a fairly crowded space, and you'll need to stand out to get noticed by the 9 departments that are buying these goods. It's worth noting that nearly 50% of the spend is allocated to black-owned businesses, so if your business has a strong Broad-Based Black Economic Empowerment level, you may have a favour in the procurement process. If I were you, I'd focus on building relationships with the key departments in the Western Cape and highlighting your organisation's empowerment credentials to get a foothold in this market.