Comprehensive health services

Your business is considering the comprehensive health services market in the Western Cape, which is worth about R28 million. This market is relatively small and not growing, with zero year-over-year growth, so you'll need to be strategic to get a foothold. It's also a fairly exclusive market, with only 9 suppliers currently working with the single department involved. The Department of Health in the Western Cape has a strong favour towards black-owned businesses, with about 81% of the allocation going to them, as well as women-owned businesses, which receive about 52% of the allocation. If I were you, I'd focus on building relationships with the key decision-makers in this department to understand their needs and priorities, and position your organisation to take advantage of any upcoming opportunities.