Estrogens and progestins and internal contraceptives

Your business is considering the market for estrogens and progestins and internal contraceptives in Mpumalanga, which is worth about R4.2 million. This market is currently not growing, with zero year-on-year growth, and it's surprisingly not crowded, with only one supplier currently operating in this space. The Department of Health in Mpumalanga is the sole department procuring these products, so it's essential to build a relationship with them. The government has allocated about 45% of this market to black-owned businesses, which is a significant favour to organisations that meet this criteria. If I were you, I'd focus on getting your B-BBEE level in order to take advantage of this allocation and try to become the second supplier in this relatively uncrowded market.