Sports equipment and accessories

You're looking to get into the sports equipment and accessories market in KwaZulu Natal, which is worth about R990 million. This market is relatively stable, with no year-on-year growth, so you'll need to compete for existing contracts. It's not a crowded space, with only 4 suppliers currently active, and just 2 departments to focus on. The Department of Sport and Recreation, and the Department of Education are likely the key players here. If I were you, I'd focus on getting your Black Economic Empowerment (BEE) level in order, as black-owned businesses are favoured with about 82% of the allocation, and then target these departments directly to get a foothold in the market.