Fertilizers and plant nutrients and herbicides

The market for fertilizers and plant nutrients and herbicides is worth about R810 million, which is a decent size. However, it's not growing at the moment, with zero year-on-year growth, so you'll need to compete for a share of the existing market. It's a relatively small pool of suppliers, with only 7 companies currently providing to the government, and only 1 department is responsible for procurement in this area. The Department of Agriculture, Forestry and Fisheries, or a similar organisation, is likely the key decision-maker here, and it's worth noting that they favour businesses with high black ownership, with about 95% of the allocation going to these organisations. If I were you, I'd focus on building relationships with this department and ensuring your B-BBEE level is as high as possible to increase your chances of securing a contract.

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