Camping and outdoor equipment and accessories

Your business is considering the camping and outdoor equipment market in Mpumalanga, which is worth about R3.7 million. This market is relatively small and not growing, with no year-over-year growth, so you'll need to carefully consider whether it's worth entering. It's also a fairly exclusive market, with only 3 suppliers currently serving the single department that buys these goods. The good news is that there's a strong favour towards businesses with a high level of black ownership, with about 80% of the allocation going to these organisations. If I were you, I'd focus on ensuring your B-BBEE level is as high as possible, particularly in terms of black ownership, to increase your chances of success in this market.