Dental equipment and supplies

The market for dental equipment and supplies in Gauteng is worth about R27 million, which is a decent size. However, it's not growing at the moment, with zero year-on-year growth, so you'll need to compete for a share of the existing market. With 63 suppliers already in the mix, it's a fairly crowded space, and you'll need to differentiate your business to stand out. The Department of Health is the main buyer in this space, and they favour businesses with a strong black economic empowerment programme, with about 31% of the spend allocated to black-owned businesses. If I were you, I'd focus on building a strong B-BBEE level and establishing a relationship with the Department of Health to increase your chances of securing contracts in this market.