Food and nutrition services

You're considering getting into the food and nutrition services market in Gauteng, which is a sizeable market with about R151 million in total spend. The market is relatively stable, with no year-over-year growth, and it's moderately crowded with 46 suppliers competing for contracts from just 2 departments. It's worth noting that the government is prioritising businesses with a strong black economic empowerment profile, with about 65% of the allocation going to black-owned businesses. To increase your chances of success, make sure your organisation has a solid Broad-Based Black Economic Empowerment level, as this will give you a competitive edge. Now that you have a better understanding of the market, take some time to analyse your own business's strengths and weaknesses to determine if this market is a good fit for you.