Fresh fruits

The market for fresh fruits in Limpopo is a substantial one, with about R2.5 million spent by government departments in this space. It's worth noting that this market is relatively stable, with no year-on-year growth recorded, which could indicate a mature market with established suppliers. With 33 suppliers currently operating in this space, it's a fairly crowded market, but there is still a strong emphasis on supporting black-owned, women-owned, and youth-owned businesses, with a significant portion of the spend allocated to these groups. To break into this market, it would be essential to understand and comply with the Broad-Based Black Economic Empowerment (B-BBEE) requirements, which favour businesses with high levels of black ownership and participation. If you're considering entering this market, your first step should be to analyse your own B-BBEE level and see how you can improve it to be more competitive.