Marketing and distribution

The market for marketing and distribution services in KwaZulu Natal is about R7 million, which is a decent size. However, it's not growing, with zero year-on-year growth, so you'll need to compete for a share of the existing market. It's relatively uncrowded, with only 6 suppliers currently serving 4 government departments, which could be a favourable situation for your business. The Department of Trade and Industry's Black Economic Empowerment programme is also a key consideration, with about 73% of the spend allocated to black-owned businesses, so your B-BBEE level will be important. If I were you, I'd focus on building relationships with the key departments and ensuring your organisation is B-BBEE compliant to increase your chances of securing a contract.