Patient care and treatment products and supplies

You're looking to break into the patient care and treatment products and supplies market in Limpopo, which is a relatively small market with a total spend of about R12 million. Unfortunately, the market isn't growing, with zero year-over-year growth, so you'll need to compete for existing contracts. The good news is that it's not a crowded space, with only one supplier currently operating in this area, supplying to one department. This could be a favourable opportunity for your organisation to establish a strong foothold. If I were you, I'd research the current supplier and department to understand their needs and see if you can offer a competitive alternative.