Your business is considering getting into the photographic services market in Gauteng, which is a relatively small market with a total spend of about R386,000. Unfortunately, the market is not growing, with zero year-over-year growth, so you'll need to compete for existing contracts. The market is also quite concentrated, with only 6 suppliers currently serving the needs of a single department, which means it might be tough to break in. Given the limited opportunities, you'll need to be strategic about how you approach this market. If I were you, I'd focus on building relationships with the key decision-makers in that one department to try and get a foothold in this market.
Market Size
R386K
Suppliers
6
Departments
1
Avg Transaction
R64K
Supplier Type Allocation
EME (< R10M)
0%
QSE (R10-50M)
0%
GE (> R50M)
0%
Spending Trend
2018/19
R88K
2019/20
R40K
2020/21
R38K
2021/22
R103K
2022/23
R40
2023/24
R430K
2024/25
R386K