RAINMAKER

You're competing with RAINMAKER, a well-established supplier that's been active for 7 years and operates in 4 provinces. They've built strong relationships with key government departments, including GP: EDUCATION and MP: HEALTH, which account for a significant portion of their about R5.4 billion in total revenue. What makes them a strong player is their diversified portfolio, with a focus on commodities like printed media, compounds and mixtures, and furniture, which are in high demand by these departments. If I were you, I'd analyse their top commodities and departmental relationships to identify potential areas for your own organisation to favour and develop a programme to compete with RAINMAKER's established presence.