BRAND UNIVERSE

You're competing with BRAND UNIVERSE, a supplier that's been active for 8 years and has a strong presence in 2 provinces. They do a significant amount of government work, with about R33 million in total revenue, and their top departments include Western Cape Health and Wellness, Education, and Agriculture, which account for a substantial portion of their business. What makes them a strong player is their diversified portfolio of commodities, including advertising, paper products, and specialized educational services, which allows them to tap into various government contracts. If I were you, I'd analyse their top commodities and departments to identify potential areas for your own business to compete or collaborate with them.