You're competing with RYDER LINK(PTY)LTD, a well-established supplier that's been active for about 8 years, with a strong presence in 2 provinces. They do a significant amount of government work, with about R6.2 million in total revenue, and have a particularly strong relationship with the North West province's departments, including HEALTH, THE PREMIER, and EDUCATION. What makes them a strong player is their diversified portfolio of commodities, including advertising, hotels and lodging, and medical equipment, which allows them to secure contracts with various departments, such as the National Department of Forestry, Fisheries and the Environment. If I were you, I'd analyse their top commodities and departments to identify potential areas for your own business to expand and compete.
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